{"id":493,"date":"2022-03-15T08:00:00","date_gmt":"2022-03-15T11:00:00","guid":{"rendered":"https:\/\/blog.leadstation.com.br\/?p=493"},"modified":"2022-03-10T17:09:32","modified_gmt":"2022-03-10T20:09:32","slug":"diferencas-venda-simples-complexas","status":"publish","type":"post","link":"https:\/\/blog.leadstation.com.br\/index.php\/2022\/03\/15\/diferencas-venda-simples-complexas\/","title":{"rendered":"A diferen\u00e7a entre vendas simples e vendas complexas"},"content":{"rendered":"\n

Muitos profissionais evitam entrar em negocia\u00e7\u00f5es de vendas mais complexas e dif\u00edceis, porque elas demandam mais tempo e disposi\u00e7\u00e3o. O foco dos vendedores costumam ser vendas mais f\u00e1ceis, que s\u00e3o r\u00e1pidas e com maior chance de fechar.<\/p>\n\n\n\n

Mas o que exatamente \u00e9 uma venda complexa e por que voc\u00ea precisa estar atento a elas?<\/p>\n\n\n\n

Vendas complexas<\/h2>\n\n\n\n

Vendas complexas demandam mais tempo, que o vendedor precisa usar de metodologias complexas e processos bem estruturados para ter sucesso. Seu benef\u00edcio \u00e9 que o ticket m\u00e9dio desse tipo de venda tende a ser bem maior que o de vendas mais simples.<\/p>\n\n\n\n

Para ser bem sucedido nesse tipo de negocia\u00e7\u00e3o, seu time precisa entender muito bem seu produto, quais s\u00e3o seus diferenciais e benef\u00edcios. \u00c9 o tipo de produto ou servi\u00e7o que as pessoas n\u00e3o v\u00e3o comprar porque est\u00e1 em promo\u00e7\u00e3o. \u00c9 preciso agregar valor a ele, para mostrar que ele realmente vai fazer a diferen\u00e7a para seu poss\u00edvel cliente.<\/p>\n\n\n\n

Como simplificar uma venda complexa<\/h2>\n\n\n\n

O per\u00edodo de espera at\u00e9 o fechamento de uma venda complexa tende a ser muito maior, em rela\u00e7\u00e3o a uma venda mais simples. S\u00e3o valores e vari\u00e1veis muito maiores em rela\u00e7\u00e3o a uma negocia\u00e7\u00e3o convencional, ent\u00e3o o per\u00edodo m\u00e9dio de negocia\u00e7\u00e3o \u00e9 maior. O problema \u00e9 que muitas vezes n\u00e3o \u00e9 poss\u00edvel para o time de vendas esperar esse tempo todo para conseguir fechar neg\u00f3cio. <\/p>\n\n\n\n

Para reduzir esse per\u00edodo, uma estrat\u00e9gia \u00e9 o uso de tecnologia para melhorar os processos de pr\u00e9-venda e organizar a jornada de compra do lead. Quanto mais pronto ele chegar na negocia\u00e7\u00e3o, menos tempo voc\u00ea vai perder apresentando produtos e mostrando a sua dor. Voc\u00ea j\u00e1 vai ter, de prefer\u00eancia, dados valiosos que ser\u00e3o fundamentais no convencimento.<\/p>\n\n\n\n

Para isso voc\u00ea precisa de um CRM.<\/p>\n\n\n\n

O Leadstation e as vendas complexas<\/h2>\n\n\n\n

Para garantir que sua empresa tenha capacidade de organizar seus processos e automatiz\u00e1-los, \u00e9 preciso usar um CRM. N\u00f3s recomendamos o Leadstation, nosso gestor de vendas online. Ele possui capacidade de armazenar informa\u00e7\u00f5es sobre seus leads em seu banco de dados, que fica dispon\u00edvel na nuvem.<\/p>\n\n\n\n

Com a linha do tempo e etiquetas, voc\u00ea consegue acompanhar todo o processo da oportunidade. Todo o conte\u00fado que consumiu, sempre que entrou em contato. Isso, para uma negocia\u00e7\u00e3o que demanda mais tempo, \u00e9 fundamental. Voc\u00ea n\u00e3o perde tempo procurando registros, eles est\u00e3o em um \u00fanico lugar, e voc\u00ea pode ver tudo atrav\u00e9s de um dispositivo m\u00f3vel.<\/p>\n\n\n\n

O Leadstation pode fazer a diferen\u00e7a para o seu neg\u00f3cio. Vamos conversar?<\/p>\n\n\n\n

Veja mais<\/strong><\/p>\n\n\n\n

O que \u00e9 e para que serve um CRM?<\/a><\/p>\n\n\n\n

O CRM n\u00e3o \u00e9 s\u00f3 para vender mais, e sim para conhecer seu cliente<\/a><\/p>\n\n\n\n

Benef\u00edcios de ter um CRM na sua empresa<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Muitos profissionais evitam entrar em negocia\u00e7\u00f5es de vendas mais complexas e dif\u00edceis, porque elas demandam mais tempo e disposi\u00e7\u00e3o. O foco dos vendedores costumam ser vendas mais f\u00e1ceis, que s\u00e3o r\u00e1pidas e com maior chance de fechar. Mas o que […]<\/p>\n","protected":false},"author":2,"featured_media":494,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[34],"class_list":["post-493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vendas","tag-vendas"],"yoast_head":"\nA diferen\u00e7a entre vendas simples e vendas complexas - Blog Leadstation<\/title>\n<meta name=\"description\" content=\"Voc\u00ea sabe o que s\u00e3o vendas complexas? 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